Why Fresh & Unfiltered Is Special

Let’s talk about fresh, unfiltered olive oil. If you’ve never tried it, you're in for a treat—this stuff is bold. It's like drinking fresh-squeezed juice instead of something from a carton. It’s alive. It’s vibrant. And it’s full of flavors that’ll make you rethink everything you thought you knew about olive oil.

Fresh unfiltered olive oil is straight from the source, packed with all that natural good stuff that make early-harvest olives shine. What does that taste like? A peppery, slightly bitter kick on the palate, balanced by grassy, green notes that will transport you to the groves where the olives were picked. This isn’t your average drizzle-on-a-salad oil; this is the kind of oil you savor, dip your bread into, or pour over everything because it makes everything better. I call it my special sauce.

The difference is in the intensity. Unfiltered oil doesn’t go through the same refining process as its filtered counterparts, preserving the robust flavors and aromas, antioxidants, and richness of the olive fruit.. Every drop is packed with the natural essence of the olive, making it fuller-bodied and just plain more exciting to use in the kitchen.

So if you’re ready to take your olive oil to the next level and add some serious flair to your food, unfiltered is the way to go. Trust me, once you try it, there’s no going back.